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Channel management

As a value added distributor exclusively focused on channel-driven sales, Sedika Technologies has the know-how and capability to operate the entire channel management function, including objective definition, recruitment, enablement, effectiveness and reward.

We will start by developing with you the overall plan for developing the territory.  This plan will include achievable but aggressive targets for the number of partners, territory coverage, sales and business development.

More specifically, we can do the following for you in the territories we cover:

  • Recruit solid resellers for your product and services
  • Enable the resellers through extensive training on products and sales process
  • Nurture and develop resellers through join business planning, go-to-market plans, and deal development
  • Register deals
  • Manage the SPIFF, Market Development Fund and co-op advertising programs
  • Manage the distribution of marketing literature and communications
  • Fulfill order from order receipt to final payment
  • Manage channel credit risk
  • Manage reseller conflicts in the territory
  • Report on sales objectives

Benefits to you

  • Achieve faster time to market and reduced sales cycle time
  • Obtain a single point of contact for managing a vast territory, reducing your direct and overhead costs
  • Reduce your risks as you capitalize on our knowledge and network
  • Reduce significantly your up-front investment cost of developing a new territory
  • Simplify your operations as you have only one contract to manage.  We manage all the contracts with the resellers and also manage all logistical, financial and legal challenges of conducting business in several countries, including international invoicing, taxes and duties.

For more information about our Channel Management Services, please contact us at .